January 17, 2009

Leximancer

Large and small organizations, business and government need to know why, not just what, is happening in relation to their business in order to survive in the ever-changing global landscape.
Leximancer provides deep, meaningful and actionable insight by giving you the root cause of events or behaviors. Through a rigorous scientific process, Leximancer drills into textual data: documents, e-mails, call center transcripts, blogs, Web sites, etc., and extracts the main concepts, themes and causal relationships to provide the information needed to make critical decisions.
By extracting root cause meaning from the vast amount of data currently scattered across the Internet and locked within the enterprise, Leximancer enables professionals to determine “why” and not just “what.”
The Leximancer software finally allows an organization to gain a solid return on investment for all the resources spent on dedicated e-mail addresses, focus groups, recordings, transcribing call center notes and other feedback forums.
Traditional software that examines documents distorts your findings because it forces you to create pre-defined categories. This type of software looks for what you tell it
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Full Article At: KnowHow-Now.com Articles

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